Barcode View is a smartphone application developed for the iPhone, Android, Blackberry and Symbian OS platforms. The application recognises a product’s barcode (placed on a print advert) and redirects its users to relevant and useful content. Barcode View also allows its users to save their favourite adverts (and relevant content) and share it with their friends.

We focused on usability and simple design both for the mobile application and its website, where users can get informed, download the application and locate relevant support